Post by account_disabled on Mar 4, 2024 19:00:17 GMT 12
The All public You can segment the audience and send a specific newsletter to certain users creating an excellent lead nurturing strategy. On the contrary when it comes to the blog even if you write posts aimed at different types of audiences you have no way of measuring which user is interested in which post very useful information to act accordingly. Conversions and sales vs. More projection Email is one of the most effective ways to get conversions and make sales It brings qualified traffic to your website since these are readers or users who have already left their email in your database.
On the other hand the blog allows you to reach many more users and convince them to feed that database in exchange for more valuable information. Variety of links vs. More comprehensive C Level Contact List content In the newsletter you can include links to various sections of your website such as services the blog itself contact etc. In your blog post even if you place calls to action it may not be so easy to motivate the user to navigate to other sections since it focuses on the content that you are offering at that moment. What is best for your brand Both options provide unique benefits and advantages that you should take advantage of in your content marketing strategy as they help you generate more conversions and sales.
Together however these two techniques work very well to inform entertain educate and keep the user up to date. For them to complement each other you must maintain the periodicity and carefully attend to the strategy in each one. For example always dedicate a section of your newsletter to a recent blog post related to that months promotion. If you have discounts on PCs for example write a blog post about the review of one of them so that the user can find out about the product in a few clicks and also make the purchase.
On the other hand the blog allows you to reach many more users and convince them to feed that database in exchange for more valuable information. Variety of links vs. More comprehensive C Level Contact List content In the newsletter you can include links to various sections of your website such as services the blog itself contact etc. In your blog post even if you place calls to action it may not be so easy to motivate the user to navigate to other sections since it focuses on the content that you are offering at that moment. What is best for your brand Both options provide unique benefits and advantages that you should take advantage of in your content marketing strategy as they help you generate more conversions and sales.
Together however these two techniques work very well to inform entertain educate and keep the user up to date. For them to complement each other you must maintain the periodicity and carefully attend to the strategy in each one. For example always dedicate a section of your newsletter to a recent blog post related to that months promotion. If you have discounts on PCs for example write a blog post about the review of one of them so that the user can find out about the product in a few clicks and also make the purchase.