Post by account_disabled on Mar 12, 2024 18:12:23 GMT 12
The most interesting tools for all users in the world. Also for business , since Google GPS has been adding new features to turn your application into a world of possibilities. With the closure of Google+ on April 2 , many businesses have rethought their presence on Google platforms. For all of them, it should not go unnoticed that there is a very important digital showcase to make yourself known for free: Google My Business (GMB). This service is responsible for managing your presence on Google Maps. For potential customers, GMB is completely transparent, as the business facade is located on Google Maps . Users can search for restaurants, workshops and all types of physical businesses. All this, due to proximity, affinity or frequent searches. If you currently have a business, you will need to manage GMB to be able to appear on Google Maps. From this Google platform you can have access to statistics, data management and content publication. In fact, Google has prepared new features in recent months so that in some way My Business is the natural replacement for Google+. THE LATEST DEVELOPMENTS IN GOOGLE MY BUSINESS THAT MAKE IT MORE INTERESTING FOR LOCAL MARKETING Google My Business has been growing over time. Initially, the service allowed you to manage reviews, publish photos and modify your business data.
Now things go even further, being able to even manage reservations or talk to clients through their own messaging service . There are several options that GMB offers and that are essential to have the greatest possible presence on Google Maps . Direct messages: This tool allows users to send messages to consult business details or reserve a table. It works very similar to Facebook Messenger, and at the moment businesses can only manage it from their mobile. Reservation button: Google makes a reservation management system available to businesses so that users can reserve a table or accommodation from Google Maps without having to call or send an email. Very interesting for the hospitality sector Phone Number List and also for health and aesthetic centers that offer their services by appointment. Answers: Users can now ask a business public questions. It can be customers or owners who respond. These questions can then be consulted by the rest of the clients. THINGS YOU CAN'T MISS IN YOUR MY BUSINESS PROFILE Google My Business has dozens of options in its interface, so it's easy for some to be overlooked.
Not all of them are equally important, especially because the nature of each business is different and not everything works for everyone, but there are several functions that are key to having good positioning by Google . If you have a business, carefully review all the points we tell you below: Be careful when creating your profile. This is the first thing potential customers will see, so you should have an attractive title that represents your business well. Of course, the profile photo is also very important . Take care of both aspects so that the first impression is the best possible. Add your schedule. This step is one of the most important, as it is one of the details that users look for the most in Google Maps . It doesn't matter what business you have, take care of the schedule, add it correctly and indicate the days you are going to close. Likewise, when closing holidays are approaching, indicate this in your form. A good description is important, and if it is from an SEO perspective, the better. GMB allows you to add a fairly broad description of your business . It is in this section where you have to express your business idea, what you do and how you differ from the competition.
Now things go even further, being able to even manage reservations or talk to clients through their own messaging service . There are several options that GMB offers and that are essential to have the greatest possible presence on Google Maps . Direct messages: This tool allows users to send messages to consult business details or reserve a table. It works very similar to Facebook Messenger, and at the moment businesses can only manage it from their mobile. Reservation button: Google makes a reservation management system available to businesses so that users can reserve a table or accommodation from Google Maps without having to call or send an email. Very interesting for the hospitality sector Phone Number List and also for health and aesthetic centers that offer their services by appointment. Answers: Users can now ask a business public questions. It can be customers or owners who respond. These questions can then be consulted by the rest of the clients. THINGS YOU CAN'T MISS IN YOUR MY BUSINESS PROFILE Google My Business has dozens of options in its interface, so it's easy for some to be overlooked.
Not all of them are equally important, especially because the nature of each business is different and not everything works for everyone, but there are several functions that are key to having good positioning by Google . If you have a business, carefully review all the points we tell you below: Be careful when creating your profile. This is the first thing potential customers will see, so you should have an attractive title that represents your business well. Of course, the profile photo is also very important . Take care of both aspects so that the first impression is the best possible. Add your schedule. This step is one of the most important, as it is one of the details that users look for the most in Google Maps . It doesn't matter what business you have, take care of the schedule, add it correctly and indicate the days you are going to close. Likewise, when closing holidays are approaching, indicate this in your form. A good description is important, and if it is from an SEO perspective, the better. GMB allows you to add a fairly broad description of your business . It is in this section where you have to express your business idea, what you do and how you differ from the competition.